EGOT-winning, critically acclaimed, multiplatinum artist and producer, John Legend will headline the 2025 edition of Move Afrika.

Move Afrika is Global Citizen’s initiative to create job and entrepreneurship opportunities, and enhance health systems for the continent’s emerging generations through an annual series of live music events. This first-of-its-kind music touring circuit brings together the hottest African and international artists.

Move Afrika aims to address global inequities by creating job and entrepreneurship opportunities in Africa’s music industry. The initiative seeks to drive investments, engage local talent, and provide skill development, contributing to economic growth and cultural empowerment across the continent.

These electrifying events are more than just shows — they’re a catalyst to drive transformative investments and change. By engaging local artists, vendors, agencies and crews, we’re driving investments into local communities and creating opportunities for on-the-job training and skill development.

The first Move Afrika event, Move Afrika: Rwanda — headlined by Grammy Award- and Pulitzer Prize-winning artist, Kendrick Lamar in December, 2023 was nothing short of spectacular. Artists like Zuchu, Bruce Melodie, DJ TOXXYK, Sherrie Silver, Ariel Wayz, Kivumbi King and Bruce The 1st were also featured. The event focused on job creation, skill training and youth entrepreneurship.

The impact was huge — more than 1, 000 Rwandans were employed, and 75% of the crew and production staff were locals. Fans and artists hailed the event as world-class and the most successful live music concert ever staged in Rwanda.

For more information and how to get tickets, visit the website below